Setting the Table

Written By Miya C

On Releasing the Performer, Returning to Honesty, and Letting Your Work Hold You Too

There comes a moment, quiet but loud, when someone realizes they’ve been building a life, a business, and a self around what’s palatable. What won’t ruffle feathers. What earns applause, approval, or at least acceptance.

But this isn’t that season anymore.

This is the season of truth.
Not the pretty, polished kind.
The kind that rises in the throat. The kind that tires of curating. The kind that says:

“I don’t want to just be respected. I want to be received, as I am.”

At Sunday & Co., this moment is what we call setting the table. Not for performance. Not for perfection. But for presence.

The Truth Behind the Brand

Sunday & Co. was never just about strategy. It was always about space, emotional, creative, and deeply personal. A soft place for the misfits, the overachievers, the feelers, the fixers. For those who were taught to shrink but learned how to stretch.

We weren’t just building a brand, we were creating a safe space for those who never fully fit the mold.

The phrase “A seat at the table for everyone” isn’t just a tagline. It’s a quiet rebellion. A reimagining.

“I want to build the world I never fully belonged in.”

But that kind of vision? It asks a lot of a person, especially when they’re still healing, still recalibrating, still learning how to receive as much as they give.

Sunday & Co. has always been about showing up for others. But now, we’re learning what it means to show up for ourselves, too.

Honesty Over Performance

We know what it’s like to crave depth, clarity, mutuality, and instead receive obligation, avoidance, or shallow support dressed as care.

That frustration? It doesn’t make someone cold. It makes them honest.

The truth is:

  • Calm can be a coping mechanism.

  • Silence, a safety plan.

  • Over-explaining, a trauma response wrapped in a résumé.

Many of us were taught that:

  • Directness = Disrespect

  • Needs = Weakness

  • Burnout = Proof of Value

So we became hyper-competent.
Overfunctioning.
Under-celebrated.
And quietly exhausted.

Sunday & Co. is done glamorizing that cycle.

Because the people we serve, creatives, founders, community builders, aren’t just chasing results. They’re seeking relief.

Let the Brand Hold You, Too

Let’s be clear: Sunday & Co. can’t keep growing if it requires its founder, or any of its community, to keep shrinking.

So this is our invitation:

Let your brand hold you, too.
Let it be a place to land, not just launch.
Let the work reflect your brilliance and your humanity.

You don’t have to perform worthiness here.
You already have it.

Going Forward, Here’s What We’re Committing To:

  • Aligned clients only. We’re not alchemizing chaos anymore.

  • Boundaries that hold. Not everything is ours to fix.

  • Systems that protect peace, not just scale output.

  • Rest as rhythm, not reward.

  • Clarity before compassion. Because emotional labor should be mutual.

We don’t just want to build, we want to belong.
We don’t just want momentum, we want meaning.

And we’re betting others want the same.

Final Word: This Table Is Sacred

This isn’t just about branding.

This is about showing up, fully, honestly; even on the days that feel more like collapse than clarity. The days someone wakes up feeling like Eeyore with a planner.

Sunday & Co. believes those days matter too.

If the seat at the table costs someone their voice, peace, or authenticity, it’s not their table.

Here, we set a different one.

One built for truth, tenderness, and transformation.

Because when people set the table for themselves, everything that belongs to them eventually takes a seat.

🤎 Ready to pull up a chair?

If Sunday & Co.’s approach resonates with you, and you’re ready to bring more honesty, strategy, and care into your brand, let’s connect. There are a few ways to start the conversation:

However you choose to reach out, I look forward to connecting and helping you build something real, at your own pace, and in your own way.

—

Sunday & Co. is about slow strategy, honest creativity, and building brands that hold space for everyone. If you want to keep up, subscribe to The Sunday Brunch for weekly essays, strategy, and reflections, all served with care.

—

Miya

Founder of Sunday & Co.

Your host at The Sunday Brunch

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Miya C
Next

Making Room